I craft brands and create experiences. I specialize in Visual Storytelling through UI/UX Design, Responsive Web Design, and Mobile App Design.
SCHEDULE A CALL WITH MELook into the business case and validate the idea. Chalk out a roadmap of what can be made, what should be made, and what will be its cost in terms of time & resources.
Building a list of direct, indirect, and potential competitors, analyzing their specific features, and what users are saying about them.
Access the user base, problems they face, build empathy, and measure their behavior quantitatively and qualitatively.
Understand business & functional requirements, analyze user goals, evaluate technical capabilities, and coin a UX strategy with maximum business success.
User flows, User Journey, Information Architecture, wireframes, and site maps for an MVP. Further Iterations are conducted if needed.
Collaborate with relevant stakeholders to conduct usability evaluations to make sure MVP is fulfilling key business and user objectives.
Brand-oriented design decisions, develop product's look and feels with Typography, Colors, Iconography, Illustrations. Formulate style guide.
Prepare for final Design hands-off, by exporting assets, providing detailed UI component guidelines, and Compiling Design Systems.
Wireframing, Prototyping and designs
Wireframing, Prototyping and designs
Wireframing, Prototyping and designs
Project Management & Tracking
Project Management & Tracking
Project Management & Tracking
Project Management & Tracking
Look into the business case and validate the idea.
Building a list of direct, indirect and potential
Assess the user base, problems they face, build
Firstly, I spend some time and understand the
goal and vision of the product/app. During this I communicate
and a-lot with the decision makers and ask a-lot of question.
Secondly,
I start with Wireframes and finalize the way in which data
points will be laid across screens. While working on wire-frames
I communicate with backend developer while they are setting up
the ground work for API's.
Although not recommended
but sometimes due to deadlines I do formulate wireframes for
each and every screen/module. Once the overall UX vision is
formulated I start to work on high fidelity designs right
away.
Thirdly, after that I began working
on high fidelity design aka UI design. This is where the app
will get it's overall look and feel. While designing UI I
prototype and evaluate the overall UX.
I live in Sialkot, Pakistan and my timezone is PST (GMT+5). However, I can manage 5 hours of overlap with EST, PST time zones easily.
We can communicate on daily bases for daily stand ups through Zoom & Google. Provided that the meeting are scheduled.
Starting from the beginning till the end, I like to work and
communicate with decision maker only as it help me understand
the vision and scope of the project.
I prefer to work
using SCRUM methodology. I use JIRA, ASANA or TRELLO for tasks
management. I start working with most complex User Stories with
a 14 day sprint and come up with a MVP.